The Million-Dollar Job Board Formula: The Ultimate Guide

Hey Moneymint fans!

Welcome to another interesting newsletter edition.

To the 1051 new members who have joined us this week, I welcome you all. Before I start this edition, I want to thank you for joining Moneymint.

Today, I will share successful examples of businesses running in other countries that we can replicate in India and make money.

It won’t be easy, but if you start and can keep at it, I am sure you will build a successful business.

Without any further ado, let’s start.

Idea: The Blueprint to Your Million-Dollar Job Board

Eric Turner is the founder of Japan.dev

And he has made $60,000 in one month. This revenue number is from 2022.

By now he is probably making more than $100,000 per month.

Guess how many employees he has? Zero!

Yes, that’s correct, he has 0 employees. He and his wife manage this business.

The domain was registered in March 2019 and after Covid he started seeing traction for this business.

The best part, is that target audience is very small: English-speaking tech workers who want to live and work in Japan.

The website looks something like this (very professional):

Traffic estimation of Japan.dev is around 600,000 pageviews monthly.

One Interesting Stat -  The global recruiting and job placement market was valued at USD 325.78 billion in 2023 and is estimated to reach approximately USD 572.87 billion by 2032, at a CAGR of 6.4% from 2024 to 2032.

Source: Econ Market

If we talk about job board market, then it is projected to reach a staggering USD 2.48 Billion by 2030, growing at a remarkable CAGR of 10.8%, their significance is undeniable.

There are other job boards as well, and they all are successful: tokyodev.com for example.

This is how Tokyo dev look like:

I am sure you’re not convinced that this is a great business idea. You must think there is a lot of completion in this space, well there is. But nearly all of the job boards are successful.

One more example of a very successful job board: relocate.me

Average traffic is around 500,000 pageviews which is a lot:

Relocate.me was founded around 2017.

Here are some other job boards that are making big money:

• TECLA ($1.02M/year)

• Loopcv ($180K/year)

• RailsDevs ($120K/year)

• OnlineJobs ($12M/year)

• Lensa ($18M/year)

• Permworks ($18K/year)

• Japan Dev ($720K/year)

Source: StarterStory

These are niche job boards, traditional ones are making millions.

Here are 30 Successful Job Board Businesses with their revenue numbers:

1. Aya Healthcare Healthcare Recruitment - $5.7 billion /Year (22 Years Old)

2. Job&Talent Digital Temp Recruitment - €979.4 million /Year (14 Years Old)

3. DHI Group Own Multiple Job Boards - $149.7 million /Year - $100 million /Year (18 Years Old)

4. Cloudstaff Software Development Recruitment - $100 million /Year Combined Revenue (20 Years Old)

5. Xcede Group Technology Recruitment - $100 million /Year Combined Revenue (20 Years Old)

6. MyJobHelper Job Alert Service - $20.9 million /Year (Eleven Years Old)

7. Strong Group Professional Trade Recruitment - €10.99 million /Year (12 Years Old)

8. Sire Group Holding Life Sciences Recruitment - €9.4 million /Year (Eleven Years Old)

9. HRS Scientific Recruitment -  $10 million /Year (11 Years Old)

10. Treamer Flexible Work Recruitment - €2 million /Year (Eight Years Old)

11. Willo Video Interview Platform - $1 million Revenue (Five Years Old)

12. JapanDev Japanese Developer Recruitment - $720K /Year (Four Years Old)

13. SolidGigs Freelancer Recruitment - $600K /Year (Six Years Old)

14. RailsDevs Ruby on Rails Developer Recruitment - Up to $54K /Month (Two Years Old)

15. Remoteok Remote Work Recruitment - $22K /Month (Nine Years Old)

16. JobBoardSearch Curated Job Board - $14K /Year

17. LinuxJobs.fr French Software Recruitment - $12K /Year (Five Years Old)

18. Paradox AI Recruitment - $1.5 billion valuation (Seven Years Old)

19. Jobsite UK Job Board - Acquired for £90 million

20. Folyo Agency Lead Generation - $2 million Affiliate Revenue (12 Years Old)

21. Trusted Health Healthcare Recruitment - $174.8 million Funding (Six Years Old)

22. Hired Candidate First Recruitment - $132.7 million Funding (Eleven Years Old)

23. WayUp Student Recruitment - $37.3 million Funding (Nine Years Old)

24. WorkIndia India Based Recruitment - $19.8 million Funding (Seven Years Old)

25. Rest Less Over 50s Recruitment - £15.1 million Funding (Five Years Old)

Source: Gaps.com

The Job board market is very profitable. You just need to find your niche, see if people are interested in that industry and you can launch a niche job board.

How to Create a Successful Job Board in India?

Now it’s time to see how you can build the same in India. This is going to be a concise guide and I won’t go into full details, but the point is to show you how easy it is to build a job board.

The difficult part is to stay consistent as you can see it takes 5-10 years to get to the above level. Within first 2-3 years you will start making good money, but to get to millions it’s a whole another game.

Before I show you how you can start a niche job board in India, I would like to share a very inspiring success story – The Story of HerKey (Formerly Jobsforher)

Neha Bagaria, founder and CEO HerKey (formerly JobsForHer), founded the company after taking a 3.6-year break in her own career when she had her children.

Prior to her career break, she worked at Kemwell, a biopharmaceutical manufacturing company based in Bangalore, where she was involved in the fields of HR, Finance and Marketing strategy for their facilities in India, Sweden and the US.

HerKey's vision was crystal clear from the very beginning. Neha wanted to help women who have been on a career break due to marriage, motherhood, or some other reason and create a returning program to bring momentum in their professional journey.

Today, with an impressive turnover of Rs 8.87 crore, HerKey has made its mark in the Indian business landscape.

But the beginning was difficult for Neha. She started jobsforher with six women, all restarters, working out of Church Street Social. It’s a Bengaluru eatery that encourages young businesses to work on its premises for a small fee (Bagaria paid ₹5,000 per person every month, which was redeemable against food and drinks).

To read her full story you can visit this link.

The point of this story is, she saw a gap in the market, she started a job board and is now making crores from her venture. That is what this newsletter is about, filling gaps in the market with new ideas.

Also, just to give you a little boost of inspiration, I recently saw this news:

From this you can figure out the amount of wealth she made from her job board.

So, let’s identify the gap in the market and see where you can build the next successful niche job boards:

• Healthcare Jobs

• Hospitality Industry Jobs

• Virtual Reality Jobs

• Renewable Energy Jobs

• Space Industry Jobs

• Cybersecurity Jobs

• AI Industry Jobs

• Gaming Industry Jobs

• Fintech Jobs

My personal favorite: Jobs in AI industry or Renewable Energy Jobs

Google Trends also supports this theory:

Right now, this is just the beginning and as we move forward, I expect most of the jobs will require AI expertise of some kind.

There are already global job boards related to AI jobs:

• AI-Jobs.net 

• AI-Jobs.global 

In India the demand for AI jobs is rising day by day. Here is headline of News from March 2023: AI boom in India offers 45,000 job openings with salary upto 45 lakh – Souce: Livemint

If you check LinkedIn you will see that there are 1,500 active AI jobs in India.

Artificial Intelligence related jobs trends data (October 2023- January 2024):

Source: GlobalData

I can share more and more data, but the fact remains the same. You can create a niche job board in the AI job industry, and I am sure you will be successful in the coming years.

You don’t have to build a job board in a broad industry like AI jobs, instead you can build something like: AI remote jobs, AI jobs in other countries where Indians can apply, etc.

Building a job board is very easy, here are your options:

1. Plug & play: Niceboard 

2. No code: Dorik AI

3. Lite Coding: WordPress

4. Hire: pay someone from Upwork, etc to build you custom job board on WP, Rails, PHP, etc.

Some YouTube videos to help you out:

• How to Create a Job Board Website with WordPress

• Can you build a job board in only 1 hour?

• QUICKEST Way To Build A Job Board In Webflow

• How To Build A Job Board With No-Code Using Bubble

Everything is great, but how to marker your job board?

You need to be vocal about your startup/job board. You need to write on Twitter, LinkedIn, Facebook, Reddit, etc.

To inspire you here is how a small job board went viral on Reddit:

First, let’s discuss the viral posts stats of the jobboardsearch.com on Reddit:

After 24 hours Job Board Seach went viral on Reddit here the stats 🔥

• Views - 47,579

• Visitors - 20,045

• Reddit views - 780k

• Reddit upvotes - 4,114

Here is the viral Reddit post: https://www.reddit.com/r/InternetIsBeautiful/comments/u5hpm5/i_made_a_website_to_help_you_find_the_best_job/

It was flagged for self-promotion after 3-4 days, but till that the posts has done its work.

You can follow the founder of the Job Boars Search on Twitter as he posts a lot of interesting insights: https://twitter.com/rrmdp

Corey Haines launched a marketing job board and talks about how he gained initial traction in this post.

He tweeted about his launch and it went really good as a total of 700 plus users visited his website from that tweet:

Then next day, he launched his job board on ProductHunt which again brought him some additional users:

Don’t expect to go viral from your first few posts, as I said earlier you need to be consistent. Creating a job board is easy, but staying consistent with your idea for more than 12-24 months is hard.

You need to pivot and you need to be really vocal about your startup in order to gain traction and become successful. If you need any further guidance or have questions, feel free to reach out. I'm here to support you every step of the way.

Remember, the world is constantly evolving, and so are the opportunities around us.

That’s all for today. Did I miss anything?

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